Green Marketing Management
Course Overview
Green Marketing Management helps individuals make informed decisions about choices that impact the environment. This insightful course provides a thorough introduction to the emerging field of green marketing management, including a useful exploration of the integral relationships among marketing strategy and action, macroeconomic sectors, and the environment. In addition to providing a detailed look at many green strategies, from environmentally friendly supply chains to the environmental implications of product creation, the course reviews the evolution of marketing and devotes considerable attention to the conditions for potential consumers to act in an ecologically responsible manner.
Program Objectives
After completing this course, you should be able to:
Define the core elements of strategic green planning
Comprehend the environmental effects of consumption
Identify strategies to deliver value via a sustainable supply cycle
Identify features of consumption in households and industries
Identify the steps for reporting the economic and environmental value of green marketing
Job Outlook
The U.S. Bureau of Labor Statistics does not classify project management as an occupation, so it does not track job outlook for this profession. However, it tracks construction managers and computer/information systems managers, which include project managers. The outlook for construction managers and computer/information systems managers is better than average, 17 percent anticipated through 2018. In addition, the Bureau of Labor Statistics, in a 2006 article, notes that managing projects is an increasingly important responsibility for many workers, as more organizations use teams and project-based methods to get work done."
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What are my payment options?
Click the Financing link at the top of this page for financing information.
What is difference between a certificate and a certification?
By successfully completing a course through one of our college or university partners the student is awarded a Certificate of Completion from the institution. If there is a state or national exam that the course is preparing a student for, the proper certifying body will be indicated and that association will proctor and award any type of certification. This is the student’s responsibility, although ECA is here to help guide our students in the right direction.
Does this course translate in to college credit?
Through our college and university partners, ECA offers non-credit certificate programs.
How long do access to my complete my course?
Access will begin on your start date and end on your end date unless otherwise specified. If you are falling behind in your course please contact an Education Consultant to talk about your options.
When are the course start dates?
The course start dates are determined by the student due to open-enrollment.
Is the Certification exam included in the course?
The certification exam is not included in the cost of the course unless otherwise specified in the course education and training plan.
